The short answer: Massey Services, Inc. is a large, privately held pest control and landscape services company headquartered in Orlando, Florida. Because it is private, there is no publicly filed balance sheet to pull a number from. But using disclosed revenue figures, industry valuation multiples, and a few cross-checks, a reasonable estimated enterprise value for Massey Services today falls somewhere in the range of $300 million to $600 million, with the midpoint likely sitting closer to $400–$450 million. That range is wide by design, private company valuations always are, but it is defensible, and this article walks you through exactly how to build and verify it yourself.
Massey Services Net Worth: How to Estimate and Verify Value
Marcus Holloway
22 Apr 2026
First, make sure you have the right Massey Services
The name 'Massey' appears on a lot of different businesses and people, so before you spend time researching financials, confirm you are looking at the correct entity. There are related searches that trip people up regularly: the Massey family net worth (which focuses on individual wealth rather than company valuation), Angel Massey net worth (a completely different person), and Massey Ferguson net worth (the agricultural equipment brand, also unrelated). If you are specifically asking about Massey Ferguson net worth, note that it can refer to a different entity altogether, so double-check which brand or family person the figure is tied to. None of those is what we are talking about here.
The specific company you want is Massey Services, Inc. Here is a quick disambiguation checklist to confirm you are on the right track before digging into numbers:
- Legal name: Massey Services, Inc. — Florida profit corporation, Document Number H41017 on Florida Sunbiz
- EIN/FEI: 59-2557150 (verifiable on Florida's Division of Corporations database)
- Principal address: 315 Groveland Street, Orlando, FL 32804 (matches both the state filing and the company's own contact page)
- Ownership structure: privately held, family-owned — the Massey family, with Anthony L. Massey listed as Director/President/CEO in state filings
- Services offered: Pest Prevention, Termite Protection, GreenUp Landscape Services, and Irrigation Maintenance
- Scale indicators: 3,000+ team members, 2,800+ vehicles, 1 million+ customers
- Filing history: incorporated February 5, 1985; a corporate merger event was filed December 17, 2009
If the company you are looking at matches all of those identifiers, you have the right one. If any of them are off, different state, different service type, different ownership name, you are probably looking at a different 'Massey' business entirely. The EIN is the most definitive check; no two companies share one.
What 'net worth' actually means for a services company
When people search for 'Massey Services net worth,' they usually mean one of two things: either the company's enterprise value (what the whole business would sell for) or the owner's equity (assets minus liabilities). For an individual person, net worth is straightforward, add up what they own, subtract what they owe, done. For a private operating company like Massey Services, the concept gets more layered.
The cleanest definition in a business context comes from standard accounting: owner's equity equals total assets minus total liabilities. That is what you would see on a balance sheet. But because Massey Services does not publish a balance sheet publicly, that precise number is not available. What we can do instead is estimate enterprise value, which is the price a buyer would pay for the whole business in an arm's-length transaction. Enterprise value is the figure most business valuation practitioners, journalists, and databases use when they talk about 'what a company is worth,' and it is usually higher than book equity because it captures the earning power of the business, not just its physical assets.
The IRS defines fair market value as the price at which property would change hands between a willing buyer and a willing seller, neither being under compulsion, both having reasonable knowledge of the facts. That is the standard we are working toward here. For a services business, the dominant driver of that price is the income stream the company generates, not its hard assets.
Where to find the most reliable financial inputs right now
Since Massey Services is private, you will not find a 10-K on the SEC's EDGAR database. Instead, you need to piece together the picture from several sources. Here is where to look, roughly in order of reliability:
- Florida Division of Corporations (Sunbiz.org): Free, authoritative. Search by entity name or document number H41017 to confirm the company's status, officers, registered agent, and annual report filings. Annual reports do not include income statements, but they do confirm the company is active and give you time-stamped officer information.
- Business credit and data providers (Dun & Bradstreet, Hoovers, Creditsafe, Bureau van Dijk's Orbis): These services compile estimated revenue and employee counts for private companies based on multiple data feeds. The accuracy varies, but they are the closest thing to a private-company financial snapshot you can get without signing an NDA.
- Trade press and industry publications: The pest control and landscape industry press (PCT Magazine, Lawn & Landscape, Irrigation & Lighting) regularly covers Massey Services. Published figures include revenue of more than $129 million in 2010 and $248 million in 2018. These are the most reliable revenue anchors available.
- Press releases and company announcements: Massey Services occasionally releases operational statistics (fleet size, customer count, employee count) that allow you to cross-check scale estimates.
- LinkedIn company profile: Massey Services maintains an active profile that confirms headquarters, headcount range, and ownership structure. Not a financial source, but useful for identity confirmation and spotting major changes.
- Local and state business filings: Beyond Sunbiz, check for any UCC filings (which can hint at debt levels) or local business license databases in Orange County, Florida.
The two hard revenue numbers you have to anchor your model are $129 million in 2010 and $248 million in 2018. That represents roughly 8.5% compound annual growth over eight years. If that trajectory continued at even a conservative 5–7% annual rate through 2026, you would estimate current annual revenue somewhere in the range of $370 million to $440 million. That is a reasonable working assumption absent more recent disclosure.
Turning revenue and earnings data into an estimated valuation
Once you have a revenue estimate, the next step is estimating earnings, because most business valuations are built on earnings multiples, not revenue multiples. For a mature services business like Massey Services, EBITDA (earnings before interest, taxes, depreciation, and amortization) is the standard input. Operating margins for pest control and landscape services companies typically run between 10% and 18% at the EBITDA level for well-run businesses of this scale. Using a midpoint of around 13–15% on estimated revenue gives you an EBITDA estimate to work with.
From there, you apply an industry multiple. EBITDA multiples for private pest control and landscape services businesses have historically ranged from roughly 5x to 10x, depending on size, growth rate, customer retention, and whether strategic buyers are involved. Larger, well-branded companies with recurring revenue (which Massey Services clearly has, given its subscription-style pest and landscape contracts) tend to command the higher end of that range. Mid-market private equity has been active in the pest control space, which has pushed multiples upward in recent years.
Here is what the math looks like across a few scenarios:
| Scenario | Est. Revenue | EBITDA Margin | Est. EBITDA | Multiple | Estimated Enterprise Value |
|---|---|---|---|---|---|
| Conservative | $370M | 12% | $44M | 6x | ~$265M |
| Base Case | $400M | 14% | $56M | 7.5x | ~$420M |
| Optimistic | $440M | 16% | $70M | 9x | ~$630M |
The base case of roughly $400–$450 million enterprise value is the most defensible midpoint given what we know. The conservative scenario is realistic if growth has slowed or margins have compressed. The optimistic scenario would apply if Massey Services has been growing faster than the historical trend and attracting strategic-buyer interest. Because the company claims to be the nation's fifth largest pest prevention company and the largest privately held, family-owned company in the industry, a premium multiple is plausible.
Comparing and reconciling estimates from different sources
You will likely find different numbers on different net worth and business valuation websites. If you are specifically hunting for a “five Marys farm net worth Forbes” figure, treat it as a starting point and verify the underlying source before using it. Some may cite figures as low as $100 million or as high as $700 million. Before you trust any single number, run it through a quick reasonableness check by asking how the site derived it.
Sites that cite a specific figure without showing their methodology are almost always using revenue-only estimates or applying a fixed revenue multiple (commonly 1x–2x revenue as a rough proxy). That approach is fast but imprecise. It ignores profitability, debt, and market conditions. A site that shows its inputs and multiples is always more credible than one that just posts a number.
When reconciling multiple estimates, look for these patterns:
- Estimates clustered in a similar range (say, $300M–$500M) across multiple independent sources suggest that range is probably directionally correct
- Outliers on the low end often reflect outdated revenue figures or overly conservative multiples
- Outliers on the high end often reflect strategic-buyer premiums or aggressive growth assumptions
- Estimates that confuse company enterprise value with the owner's personal net worth will typically skew differently — personal net worth would be lower if Anthony Massey carries any personal liabilities or has distributed equity to family members
It is also worth noting that 'net worth' for the Massey family personally (a related but distinct topic) would differ from the company's enterprise value. The family may hold equity in the company, but they may also have personal assets and liabilities outside of it. Those are separate calculations, and mixing them up is one of the most common errors in this type of research.
Sanity-checking the estimate against industry benchmarks
One of the best ways to pressure-test your estimate is to compare Massey Services against public-company peers and known transaction data in the pest control and landscape services sector. The pest control industry has seen significant M&A activity, and several transactions have been reported with disclosed or implied multiples.
Rollins, Inc. (the publicly traded parent of Orkin) trades at a premium to its private-company peers, but its revenue multiple and EBITDA multiple serve as a useful ceiling for what the market values in a top-tier pest control operator. ServiceMaster Brands and other mid-market players provide additional reference points. If the largest pure-play public pest control company trades at 10–14x EBITDA, a private company of Massey Services' scale (with no public-market liquidity premium) would reasonably sit at a 20–30% discount to that, implying roughly 7–10x EBITDA for a strategic transaction. That aligns with the base case range above.
Scale also matters as a sanity check. With 3,000+ employees, 2,800+ vehicles, and 1 million+ customers, Massey Services is clearly not a small regional operator. Companies at that scale in recurring-revenue service businesses almost never transact below $200 million in enterprise value in today's market, and the upper bound of a peer-justified range would be hard to push much past $700 million without exceptional growth metrics. The $300–$600 million range holds up.
One methodological caution worth applying: aggregate EBITDA multiple statistics published by industry associations or brokers can be misleading because they mix small owner-operated businesses with large platform companies, and deal terms beyond price (like earnouts, seller financing, or non-compete agreements) affect the true multiple in ways that are not always captured in published figures. Use peer multiples as a cross-check, not as a formula.
How to document your estimate so it holds up over time
A net worth or valuation estimate is only as good as its documentation. If you are compiling this for research, investment analysis, or editorial reference, here is the minimum you should record:
- Entity identity: Legal name (Massey Services, Inc.), Florida document number (H41017), EIN (59-2557150), principal address (315 Groveland Street, Orlando, FL 32804), and the date you verified this on Sunbiz
- Revenue anchors: $129M+ in 2010 (trade press citation), $248M in 2018 (trade press citation), and your extrapolated current estimate with the growth rate assumption stated explicitly
- EBITDA assumption: The margin percentage you used and the industry source or comparable you used to justify it
- Valuation multiple: The range you applied, the basis for choosing it (industry comps, public-market peer discount, etc.), and the date of the comparable data
- Resulting enterprise value range: Conservative, base, and optimistic scenarios with the calculation shown
- Valuation date: The date as of which your estimate applies — valuations go stale, especially in active M&A markets
- What you would need to update: A note on what new information (a press release with updated revenue, a disclosed transaction, a new annual report filing) would change the estimate and in which direction
Florida Sunbiz is useful for ongoing monitoring because every annual report filing is time-stamped and publicly accessible. If officers change, a merger is filed, or the registered agent shifts, those are signals that something material may have changed in the company's ownership or structure. Set a reminder to re-check the filing at least once a year.
For revenue updates, the best ongoing sources are trade publications covering the pest control and landscape industries. Massey Services has historically appeared in industry rankings and profiles, and those articles often include updated revenue figures. Google Alerts set for 'Massey Services revenue' or 'Massey Services Orlando' will surface new press coverage as it appears.
The bottom line on what Massey Services is worth today
Based on the available data as of April 2026, the most defensible estimated enterprise value for Massey Services, Inc. is approximately $300 million to $600 million, with a base-case midpoint around $400–$450 million. That estimate is built on: extrapolated annual revenue of roughly $370–$440 million (based on confirmed figures of $129M in 2010 and $248M in 2018 with a continued growth trend), an estimated EBITDA margin of 12–16%, and an EBITDA multiple of 6–9x consistent with large, recurring-revenue pest control and landscape services businesses in today's private M&A market.
The company is privately held, so no audited figures are publicly available. Any estimate carries meaningful uncertainty. But the range above is grounded in real data points, industry-standard methodology, and cross-checked against peer benchmarks. If you need a single working number for editorial reference, $420–$440 million is a reasonable central estimate for 2026, subject to revision if new revenue data or a transaction becomes public.
FAQ
Is “Massey Services net worth” usually referring to enterprise value or owner equity, and which one should I use?
Most valuation discussions about a private company are about enterprise value (buyer price for the whole business). Owner equity (assets minus liabilities) is more like “book net worth,” but you generally cannot compute it without a balance sheet. If your goal is comparison to transaction multiples (EV/EBITDA), use enterprise value.
Why do some sites give wildly different “net worth” numbers for Massey Services?
They often use a shortcut like applying a fixed revenue multiple to an assumed revenue, ignoring profitability, debt, and customer churn. Others may accidentally pull a figure for a similarly named person or brand. The fastest red flag is a result that comes with no inputs (revenue, margins, multiple) or no explanation of methodology.
How can I sanity-check whether the assumed EBITDA margin (like 13–15%) is too high or too low?
Look for evidence of margin drivers such as route density, contract length, and service mix (recurring pest plans versus one-off landscaping). If you see signs that growth is customer-acquisition heavy or discount-driven, you should push the EBITDA margin toward the lower end of the typical range before valuing the company.
What EBITDA multiple range makes sense if Massey Services has more recurring contracts than competitors?
Higher recurrence and better retention usually supports the upper end of the multiple range, but you should only apply a premium if churn appears low and customer contracts are actually renewable in practice. If renewal rates are unknown, it is safer to treat “recurring” as a modest uplift, not an automatic jump to the top of the multiple band.
Should I subtract debt and add cash when turning enterprise value into something closer to owner equity?
Yes, conceptually. Enterprise value is before capital structure effects, while equity value is after accounting for net debt (debt minus cash). With a private company you may not know the exact balance sheet, so you should treat any equity estimate as a directional adjustment rather than a precise number.
If revenue updates show slower growth after 2018, how should it change the net worth estimate?
Reduce the revenue projection first, then re-check EBITDA margin assumptions (slower growth can come with margin pressure). Finally, consider whether the EBITDA multiple should also compress if the company looks less like a growth story and more like a mature operator. Many “net worth” discrepancies come from people changing only one variable.
How do earnouts or seller financing affect valuation numbers I might see online?
Deal structure can change the effective multiple paid versus the headline price. Earnouts and contingent payments often lower the upfront valuation while keeping total consideration higher. If a source does not explain structure, use it only as a loose reference and prefer inputs-based calculations.
What should I do if the company’s customer count and employee count appear inconsistent with the revenue estimate?
Treat those metrics as cross-checks, not independent proof. In services, revenue per employee and revenue per customer depend heavily on contract pricing, job frequency, and service tiers. If they suggest unusually low pricing or low utilization, it may mean revenue is overstated or the customer count includes accounts that do not generate consistent revenue.
How can I confirm I’m valuing the correct “Massey Services” entity before using any net worth figure?
Verify the EIN and the registered entity name in state business records, then match it to the location and officer information you see in filings. “Massey” is used by multiple unrelated people and brands, so never rely on name alone. If the filings do not match the Orlando, Florida operating footprint, stop and re-check the target company.
What’s the minimum documentation I should keep if I’m building my own estimate for research or editorial use?
Record the anchor revenue figures you use (the confirmed historical numbers), your chosen EBITDA margin inputs, the EBITDA multiple logic, and how you arrived at any “current year” adjustment. Also note the exact date you pulled any sources and what changed since the last revision, since private-company metrics update irregularly.
What’s the quickest way to keep my estimate current without redoing everything from scratch?
Refresh only the revenue anchor points and the most recent industry profile data, then re-run the valuation with the same (or slightly adjusted) EBITDA margin band and multiple range. If you find a new transaction or credible broker commentary about multiples, update the multiple first, then adjust the revenue projection.
